The challenge
- A big range of soaps, creams, lotions, supplements and sets that has to stay easy to browse
- A brand that still sells on eBay, so stock has to match in both places
- Shoppers who come from Google on a phone and want the right product fast
WooCommerce store & monthly care · UK
Inanna Beauty: a UK skincare brand on its own WooCommerce store.
Inanna Beauty built its name selling skincare on eBay. We gave the brand its own WooCommerce store, with search and filters across 670+ products, a custom sync that keeps stock and listings in step with eBay, and a care plan that keeps it fast and safe every month.
- 670+
- Products in the store
- 22,684
- Reviews the brand earned on eBay
- 111,000+
- Google impressions in 28 days
- 6.8
- Average Google position
The brief
The job, in three parts.
What we did
- Designed and built the store on WooCommerce and Elementor Pro
- Built a custom eBay sync that keeps stock and listings in step, like the one we run for ABHN UK
- Added header search, price and category filters, and a skincare blog
The outcome
- Shoppers search or filter 670+ products from any page
- A product sold on one channel is updated on the other
- 111,000+ Google impressions and an average position of 6.8 in the last 28 days
What we built
Inside the WooCommerce store.
Real screenshots from the live site. Every feature here is one you can try at inannabeauty.uk.
01
Search on every page
The header carries a wide product search and a row of category links, so a shopper can jump to soaps, creams or whitening sets from any page. Free UK shipping is announced in the top bar.
02
Filters across 670+ products
The shop has a price slider and a category list beside the grid. Each card shows the category, the sale price and the old price, so shoppers can compare at a glance.
03
Clear product pages
Each product page leads with the photo, the full product name, the price against the old price, live stock and a large Add to cart button. SKU, categories and brand sit underneath.
04
Trust carried over from eBay
The FAQ answers the first thing new shoppers ask: can we trust this store? It points to the 22,684 reviews the brand earned on eBay, shown through Trustindex, and our sync keeps both shops selling from the same stock.
05
Skincare guides on the blog
Guides on skin types, double cleansing and kojic acid soap answer the questions shoppers search for and lead back to the products. Our blog plugin adds new guides on a schedule.
Also built
- eBay stock and listing sync
- Slide-out cart
- Rate limiting and bot blocking we wrote for the store
- Free UK shipping banner
- Trustindex review badges
- Scheduled skincare blog posts
On phones
Built for the phone in your hand.
On a phone the search box and cart stay at the top, and product pages show the photo, stock and Add to cart in one short scroll.
SEO results
Found on Google, and growing.
Product, category and blog pages all bring in search traffic, and the skincare guides answer the questions shoppers type into Google. Numbers from Google Search Console for the last 28 days.
See our SEO services
Google Search Console · real data
Inanna Beauty
111,000+Google impressions in 28 days
- Clicks from Google in 28 days
- 725
- Average Google position
- 6.8
Monthly care
Launched, then looked after.
Inanna Beauty is on our monthly care plan. We keep the store updated, backed up and protected, every month.
- Uptime checked every 5 minutes, with alerts straight to us
- Updates to WordPress, WooCommerce, Elementor and the theme, each after a backup
- Rate limiting and bot blocking at the server, written for this store
- Security checks on files, users and plugins
- Database and background task cleanup
The Inanna Beauty stack
Visit the live site- WordPress
- WooCommerce
- Elementor
- PHP
- Google Search Console
“The person you talk to is the person who builds your site.”
Alipio Gabriel, founder and lead developer · with Kenneth N. and Irish E.’s SEO team
Top Rated Plus · 100% Job Success
Want a site like this?
Tell us about your store or site in a two-minute brief. We reply within one business day with questions or a fixed quote.