The challenge
- A plain, dated website that undersold a premium brand
- Big numbers and real results, but no design to back them up
- Visitors leaving without giving a way to follow up
Website redesign · Private lending education, USA
Just Be The Bank: a premium website redesign that sells.
Just Be The Bank is the Stech family's private lending book, workshop and education brand. Their old website looked plain next to what they sell, so we redesigned it to look as premium and trustworthy as the family behind it, with a free ebook popup that turns visitors into leads. The client tells us sales went up after the relaunch, because the new look made the brand feel as credible as it is.
- $1.5B+
- In deals funded, shown on the homepage
- 11k
- Deals completed, as stated on the site
- 550
- Students educated
- 5.0
- Upwork review for the rebuild
The brief
The job, in three parts.
What we did
- Redesigned the whole site in a rich green and gold, with editorial type
- Built the book, workshop, success stories and blog pages on one system
- Added a free ebook popup and lead form, protected from spam
The outcome
- A site that looks as credible as the family behind it
- Every page leads to the free ebook or the book
- The client reports more sales since the relaunch
What we built
Inside the website redesign.
Real screenshots from the live site. Every feature here is one you can try at www.justbethebank.com.
01
A homepage that earns trust fast
The family is front and centre, with the promise "Beat Wall Street at its own game", an "as seen in" strip and one clear call to action: the free 10 Commandments ebook.
02
An ebook popup that turns visitors into leads
Every "Get the free ebook" button opens a popup with the book cover, a short promise and a three-field form, protected by reCAPTCHA. It is the main way the site starts a conversation.
03
The problem, then the answer
Below the hero, the page tells a simple story: when success isn't enough, start building cash flow you control by being the bank. Each section points to the book.
04
Proof in big numbers
Funded deals, completed loans and students taught sit in large type, right before the success stories, so the claims are backed up on the page.
05
A book page that sells
The book page shows the cover in 3D, the Amazon rating and the bonuses that come with it, with a clear button to get the book.
06
Success stories
A dedicated page lets real students tell how private lending changed their income, in their own words and on camera.
Also built
- Private lending workshop page
- About page for the Stech family
- Blog with featured articles
- Cookie consent set up
- Mobile layout with sticky calls to action
- Same green and gold system on every page
On phones
Just as premium on a phone.
The family, the promise and the ebook button fit the first screen on a phone, and the popup is just as easy to fill in.
“He built an amazing, beautiful site for us! I would highly recommend Alipio to anyone who wants a top-of-the-line WordPress site.”
The Just Be The Bank stack
Visit the live site- WordPress
- Elementor
- Google Analytics
“The person you talk to is the person who builds your site.”
Alipio Gabriel, founder and lead developer · with Kenneth N. and Irish E.’s SEO team
Top Rated Plus · 100% Job Success
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